. Another convention-defying vehicle, another top score: The all-new Mazda3 has been awarded the
maximum safety rating of five stars by
Euro NCAP*. Mazda’s newest model is thereby the safest compact available
across Europe to be tested by Euro NCAP thus far in 2013.
The latest version of Mazda’s all-time bestseller achieved
outstanding marks in all four categories, chalking up 93 per cent and 86 per
cent, respectively, for adult and child occupant protection – both among the
highest scores in Europe this year – and 65 per cent and 81 per cent in the
pedestrian protection and safety assist categories. These figures easily
surpassed the respective Euro NCAP thresholds required for five stars
overall**. It’s the first rating for the all-new Mazda3 from a major safety
assessment authority.
Available as a hatchback or sedan, the new model is now the
fifth Mazda to earn the exclusive five-star badge since Euro NCAP introduced a
tough new rating system in 2009. Here it follows in the footsteps of the
outgoing Mazda3, the previous and current Mazda6, and the Mazda CX-5. Like the
latter two, the all-new Mazda3 comes with the unique impact-absorbing yet
lightweight SKYACTIV-Body and SKYACTIV-Chassis. Around 60 per cent of the body,
for example, is made from high and ultra-high tensile steels. That’s up from
half in its predecessor, making Mazda’s new compact lighter yet some 30 per
cent stiffer. It thus delivers even better passive safety protection, which is
complemented by the cutting-edge
i-ACTIVSENSE range of sensor-based active safety technology.
Euro NCAP evaluations will include these kinds of systems starting in 2014.
Another highlight of the all-new Mazda3, which went on sale
in Europe last month, is its predictably responsive acceleration, braking and
steering. By making the car easier to drive safely, such attributes further
reduce accident potential with no compromise to Mazda’s fun-to-drive character.
The car also features a completely redesigned interior based on a new cabin concept.
The idea here is to help the driver make the best possible use of all the
information the vehicle’s systems has to offer.
* European New Car Assessment Programme, an independent
agency awarding automotive safety ratings since 1997.
** Adult occupant: 80%; child occupant: 60%; pedestrian:
60%; safety assist: 65%; and overall: 80%. Scores in each category are based on
several crash tests, including a 64km/h frontal impact, 50km/h vehicle side
impact, 29km/h pole side impact and 40km/h impacts involving child and adult
pedestrians. Euro NCAP also evaluates the electronic stability control (ESC)
system, which Mazda calls Dynamic Stability Control (DSC).
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